Oregon State University Libraries and Press

Frank Appleton Oral History Interview, July 19, 2018

Oregon State University
Transcript
Toggle Index/Transcript View Switch.
Index
Search this Index
X
00:00:00 - Manchester, England; WWII; Brewing in England;

Play segment

Partial Transcript: Ok, now go ahead and introduce yourself.

Segment Synopsis: Frank was born in Manchester, England in 1941. During the early years of his life the city was in shambles from the bombings that occurred throughout World War II. After he graduated high school he enrolled at a technical college where he studied microbiology for 3 years, then he received a diploma in brewing. He shares how two of his sisters married members of the armed forces, and explains what it was like growing up in a post-war England. His father was a machinist in industrial plants, and his mother was a stay at home mom who ultimately worked in various shops as the kids got older. As a kid, Frank was very into playing soccer and cricket, he loved to go to the swimming hole near his home, and tried to adventure into the country side whenever he could.
When he finished his studies, he spent a couple years working for Brown and Paulsens before he headed to Vancouver. He explains how he witnessed the brewing industry in England transition from small scale microbreweries into larger more efficient breweries.

00:14:27 - Brewing Internship; Writing a Book; Underground Brew Master;

Play segment

Partial Transcript: What was that brewing internships you did like?

Segment Synopsis: Frank elaborates on his brewing internship while still in England. He explains that as a microbiologist he wasn't too impressed with some of the operation activities that were going on. He spent the mid 1960's in Canada, and went on to write a novel about this time period surrounding the Vietnam War, the 10's of thousands of Americans that headed north to Canada, the progression of recreational drugs, and the Beatles. He talks about how he chose what to write about, and fell back on the anecdote of "write what you know", and he chose to do so by continuing to write about microbiology.
He also wrote an article called "The Underground Brew Master" for a magazine, telling people how they could make their own beer better and for cheaper than what large scale breweries produce.

00:26:01 - Finding Jobs; Writing for Magazines; Malting Barley;

Play segment

Partial Transcript: How did you get jobs?

Segment Synopsis: Frank explains a bit about his process of submitting articles and how he got hired to write pieces prior to the era of the internet. He always tried to write about what he knew, which largely surrounded biology and beer. Initially he received many rejections, but after a period of time he developed a reputation with certain magazines that lead to more steady work.
He moves forward to how he was able to create new recipes. He says he fell back on his training while in England, using a variety of taste and flavors that come from specific ingredients. There are so many ways you can treat malted barley, which is one of the common ways he would alter flavors of the beers he created. There are also alternative ways to either toast or roast malted products, which has a similar impact on influencing the color and flavor.

00:47:48 - First Customers; Distribution of Men and Women; Creating a Brewery; Styles of Deschutes;

Play segment

Partial Transcript: Who were your first customers at the brewery?

Segment Synopsis: Frank jokes that his first set of customers were every person in England who had been desperately waiting for a good beer to be made. He then talks about how his customer base was predominantly men, but as the years have gone by he has noticed a considerable shift in the amount of women who have become involved in the industry both as consumers and employees.
Frank talks about the evolution of Bend, growing from a population of 11,000 to over 80,000 during his time spent in the area.
He then characterizes some of the feedback he received when the idea to create a brewpub was conceived. The majority of the people he spoke with wished him luck, however like many stories we hear about the creation of breweries, not many expected success.
The styles of the early beers they made at Deschutes came from a joint decision between Frank and Gary, which consisted of a light beer, a pale, a bitter, and a porter.

01:02:30 - 30th Anniversary; Designing Deschutes Expansion;

Play segment

Partial Transcript: What were some of the thing you were reminded of when you were back for the 30th anniversary?

Segment Synopsis: Frank talks about his experience when he returned for the 30th anniversary celebration. He really enjoyed the opportunity to return and see many of the people he worked with for so many years while being able to enjoy the product they created and really good foods. He moves forward to talk about his return in the mid 1990's to design the much expanded facility. He was able to do much of the design from the comfort of his home while consulting Gary. He says the best part about the project was he was able to design a building around a brewery, rather than a brewery around a building, which is quite uncommon compared to most brewery builds.

01:15:05 - Craft Brewing Successes; Starting Breweries Around the Globe; Evolution of Clients; Favorite Beers;

Play segment

Partial Transcript: What's something that has been really exciting to you style or process wise?

Segment Synopsis: The whole craft brewing process has astonished Frank throughout his career. He mentions the successes of people he knows in the industry and how he would have never imagined that he would have the opportunity to help set up breweries all over the world, 20 in 25 years. Over the course of those 25 years Frank explains how his clients have evolved, particularly the growth of women in the industry.
He starts to share about his favorite strains from the perspective of a microbiologist, and tells the story of the first pink raspberry beer he saw and how he would've never brewed a beer like that, but he found it to be delicious and refreshing. He really enjoys the progression he has witnessed in the willingness of brewers to experience to create new and exotic beers, often flavors that most would never consider.